Sri Lankan Heirloom RiceWorld Change Starts With RiceRural Returns' first products are exotic heirloom rice varieties endemic to Sri Lanka. Sri Lanka's population is 84% rural[1]; just over half of the labor force is rural; and agriculture employs around a third of the labor force – at wages significantly below other sectors. These facts imply that rural areas feature more dependents and/or that breadwinners migrate to urban areas.The percentages of urban poor have reached single digits whereas the relative percentage of rural poor has increased. Further, 83% of agricultural labor is informal, compared to only 52% in non-agricultural sectors.We are excited to be working with leading practitioners, academics and pioneers in Sri Lankan agribusiness. Learn more about our team and our advisors here. [1]All statistics quoted in this section are for 2008, from the Sri Lankan Department of Census and Statistics |
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